A Cowboy Explains 4th of July

Modern Americans are hazy about our history. With the Fourth of July on the horizon, I thought a cowboy could bring clarity to the origins of this popular holiday.

Yeah, this skit has it about right.

Many years ago, in what seems like a prior life, I wrote a nonfiction book on enterprise computing. At the time, I was a Chief Technology Officer for a Fortune 50 company. Since nonfiction is all about credentials, I had no trouble finding an agent and publisher. I was pretty happy. I had a Boston agent and Wiley & Sons as a publisher. This was going to be good.

I wanted to title my book Dinosaurs and Whippersnappers. I thought that would be a catchy title for a book about managing computer professionals. Unfortunately, my editor disagreed. In fact she disagreed with everything I wanted to write. She insisted that focus groups had determined that books with the word Digital in the title were in high demand. Against my wishes, she re-titled the book The Digital Organization. She also wanted the book to be about corporate America, insisting that I leverage my familiarity with a celebrity CEO. I also couldn't criticize any inane technology fad because Wiley had surely already published a book that claimed the craze would blow away all prior technology, reduce the corporate labor force by half, and eliminate childhood illness. 


None of this was good advice. By the time the book was eventually published, technologists were sick and tired of books with Digital in the title, my celebrity CEO had lost his luster, and all of my technology advice and references were woefully out of date. Business leaders, however, still had to manage computer professionals and my chapter on this subject kept the book alive in some MBA programs.

What brought all of this ancient history to mind? A hilarious skit by Mitchell and Webb. Way too close to my personal experience. Take a gander. 



The irony of all of this is that Wiley is still marketing The Digital Organization. Traditional publishing moves at a glacial pace, so this technology book was already obsolete by the time it hit bookshelves in 1997. Yet Wiley continues to offer a Kindle version for $49.95. Not many authors recommend against buying one of their own books, but I suggest you give this one a pass.

By the way, this experience taught me a lesson. Never write a book that has a shelf-life of six nanoseconds. This is a big reason why I write historical novels. They last forever. Even the contemporaneous books of Mark Twain, Jane Austen, Raymond Chandler, and Louisa May Alcott are now read as historical novels. I may not be of their caliber, but I sure want to write in their genre.

Slice of Life vs. Bigger Than Life

Superheroes are the polar opposite of a slice of life. Killing lifeless zombies, evil vampires, extraterrestrial aliens, or bad witches is not a slice of most people’s lives. At least, not people I know. Popular culture has a hard time seeing that Atticus Finch in To Kill a Mockingbird makes Gerry Lane in World War Z look like a wimp. Our heroes live in a fantasy world because heroics in real life are make-believe.

Hollywood is especially prone to fantasy. Sherlock Holmes was a cerebral detective until reincarnated by Robert Downey Jr. as a martial arts action hero. Hansel & Gretel kill witches with weapons a gamester would love. The Lone Ranger wields guns and fists like a superhero and can even leap tall buildings in a single bound. The trend is to go extreme, the more extreme, the better.

Comedy has become unworldly, as well. Real people are not that outrageous, uncouth, or ill mannered. The problem with being edgy is that you have to continuously venture ever closer to the precipice. Would On Golden Pond, As Good as it Gets, or When Harry Met Sally get green lighted today. Probably only if they added some never-before-seen shocks. (Okay, shoving Simon’s dog Verdel down the garbage chute probably qualifies.)

Am I arguing for a return to slice of life stories? Not really. I like action/adventure, clever dialogue comedies, and especially mystery/suspense stories. And I write Westerns. None of which fit in the slice of life genre. I would prefer, however, more variety in contemporary fiction and film. Fiction is not as big of a problem because good books stay around and there are thousands still waiting for me. Movies are different. When I look at a theater listing and six out of eight films are about men and women that can deflect a bullet with a sword, slice a monster’s head off while leaping six feet off the floor, or throw a paralyzing blow from a piece of stick, I usually end up staying home to watch yet another permutation of CSI.