Is a Gift Card an Appropriate Gift?

My kids called to find out what I wanted for Christmas. When I asked for a gift card from Amazon, they said that would be impersonal. I didn’t argue, but it made me wonder why they asked.

Their response made me think about the appropriateness of gift cards. I think they’re great. If emailed, shipping costs are nil, they arrive at the speed of light, and I get to pick my own gift at the time of my choosing. What could be better?

Then I thought about it. What would be better is a present the giver enjoys giving. A gift is not one-way social exchange. Fathers used to be effusive when they received ugly ties. There was a reason. The giver was a loved one … perhaps a loved one with lousy taste, but a loved one nonetheless. You don’t make someone feel crummy because you didn’t like their gift.

That said; I’m getting an Amazon gift card for Christmas. How did I convince my kids? I told them I would email them a thank you each time I bought a book for my Kindle and send them my review when I finished the book. That promise overcame the biggest negative of gift cards; the giver never knows what the recipient does with it ... or if it's lying in a drawer somewhere.

Gift cards are becoming ever more popular and they are changing the ebb and flow of book sales. Print sales are best before the holiday and ebooks are better after the holiday. You can almost feel people using gift cards to load up their electronic devices.

By the way, if you expect a gift card for Father’s Day, download samples of my books now so you can decide where to spend your largess.

Take a vacation from all this nonsense with a good book.

Top 10 Tips for Book Gift Giving

 

A book is unique. Reading fiction is like taking a mini vacation without leaving home. An engrossing story makes a person’s worries fade to the background. Reading nonfiction can entertain while learning how-to tips, gaining perspective, adding to knowledge, or finding enlightenment.

At times, friends and relatives can be hard to buy for. Some seem to have everything. Due to age or illness, others may be less mobile than in years past. Some don’t really want much. Families scatter across this huge country and selecting a gift, packaging, and shipping can be a chore. 

A book is always a great gift … especially if you take the time to match the recipient’s taste in fiction or nonfiction. There are books about every hobby and interest in the world. Picking the right book shows you care, and your thoughtfulness becomes part of the gift. Whether your relatives or friends are interested in the Civil War, literature, romance novels, westerns, paranormal fiction, railroads, guns, cooking, collecting old comic books, antique automobiles, or anything else, there's always a book that will bring a smile to their face.

Here are my Top 10 Tips for Book Gift Giving

1. Write a personal message on the flyleaf that won't get tossed out like last year's holiday card. 
2. Write surprise messages in the margin of random pages. If you don’t like writing in books, use yellow sticky notes.
3. Create an eye-catching bookmark that reminds the recipient to call or write.
4. Search out an author signing for your recipient’s favorite author or give a collector’s edition of the recipient’s favorite book.
5. Shop at an independent bookstore to receive personalized professional help.
6. If shipping is not free, mail books early to take advantage of media class at the U.S. Post Office.
7. Give a book as a piece of art, like a fine print book, unique coffee table book, favorite childhood book, or collectible cover art.
8. College students will appreciate cash or a gift card tucked into the flyleaf. 
9. If your friend or relative already owns piles of books, consider a unique set of bookends to hold them in their proper place.
10. Give a bookseller gift card for e-book and audiobook enthusiasts.

Children's books are also great gifts. We search for autographed storybooks for our grandkids. Bookstores always have children book signings around the holidays, and this is one area where we join the crowd. The icing on the cake is that we get to read from one of these books when we visit.

Books are a great entertainment value. They provide hours upon hours of personal pleasure, and then can be passed on to another person ... or even another generation. What could be better?

Old Haunts has joined the Steve Dancy Tales.